Posted inBranding
How do you decide the perfect name for your brand?
Choosing a Brand Name: How to Generate a Name, Color Palette, and Logo that Align with Your Brand Creating a memorable brand begins with a name that resonates, followed by…
Posted inWealth
What kind of “infrastructure” did you set up once you became wealthy?
Creating a Robust Financial and Privacy Infrastructure After Reaching Wealth Entering a new era of financial flexibility brings a parallel set of responsibilities. Recently, I received a significant promotion that…
Posted inWealth
Those with young children… do you ever crave a middle class childhood for them?
Title: Craving a Simpler, More Connected Childhood for Our Kids As parents, many of us imagine a certain kind of upbringing for our children. I recently reflected on how the…
Posted inFounders
What I learned raising money as a first-time founder
Raising Capital as a First-Time Founder: Lessons from Orbit If you’re contemplating venture fundraising, you’re likely seeking practical guidance grounded in real-world experience. Drawing from my time at Orbit, here…
Posted inBranding
nobody talks about how chaotic the business side of being a creator actually is
Title: The Hidden Complexity of the Creator Economy: Navigating Finances, DMs, and Data In the world of content creation, the business side often feels like an afterthought. For many creators,…
Posted inBranding
How to bring clients to my branding studio for brand strategy?
How to Attract Brand-Forward Clients to Your Branding Studio Summary A branding and web design duo seeks to expand their client base beyond small, one-off projects. They emphasize brand strategy…
Posted inFounders
PSA: “This already exists” is a terrible reason to abandon an idea
Title: Rethinking “This Already Exists” as a Reason to Give Up In many business-focused discussions online, you’ll find a recurring refrain: “This already exists, so there’s no point.” Often this…
Posted inBranding
How Do You Build Trust When Your Product Is Mostly “Behind the Scenes”?
How to Build Trust When Your Product Works Behind the Scenes Branding isn’t always about what customers can directly see, touch, or experience. For many businesses, the true value lies…
Posted inWealth
Couples with large income disparities, has it stopped you from wanting to get married and/or share finances?
Title: Navigating Large Income Gaps in Relationships: How to Approach Marriage, Finances, and Independence A reader asks: How should couples with substantial income disparities handle the prospect of marriage, shared…
Posted inInternet Domains
Identity Digital Increasing Prices Again… some by 300%!
Reframing Domain Pricing: A Closer Look at Identity Digital’s TLD Portfolio and Market Dynamics Introduction The domain name market has seen notable shifts in pricing and policy in recent years.…